It has just been announced that Cinesite has won Gold in the Web Viral category for ‘Beans’ at the AEAF Awards.
Even established and well-respected companies are turning to more viral means of promotion. In an increasingly competitive environment, where effects budgets are being squeezed more than ever before, visual effects house Cinesite decided it needed a way to showcase its artists’ work in a more engaging way than the usual showreel of impressive but rather […]
When Cinesite wanted to promote their animation capabilities and add to the studio’s already impressive showreel, they decided to push forward on a short film. That project became Beans, a faux commercial directed by animator Alvise Avati and produced by animation director Eamonn Butler. We talk to both artists about the evolution of this moon-monster […]
“Beans”, Cinesite’s short animated film, has proved a huge internet hit. Since it was released on YouTube on Monday, it has clocked up over 2 million hits (at time of writing).